One of the Nashville music community’s first branding firms is expanding into management.The New Heartland Group is launching One Bullet Entertainment, a digital-first division that handles both management and branding partnerships.
The first One Bullet branding deal matched Luke Bryan and Lipton, a sponsor of his Proud to Be Right Here Tour. Danielle Bradbery, who previewed new music during the Big Machine Label Group showcase at Country Radio Seminar, is One Bullet’s first management client, Billboard Country Update has learned exclusively.“Her voice is just jaw-dropping,” says New Heartland founder/CEO Paul Jankowski. “We’re excited about what she has in the works and what she can potentially do.”New Heartland was formed to assist.
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