Netflix Gets In The Ring, Locking Up WWE’s ‘Monday Night Raw’ In 10-Year, $5B-Plus Deal For Longtime TV Staple
deadline.comAfter insisting publicly for years that it was not dead-set on pursuing sports rights, Netflix has made a landmark deal for one of cable TV’s staples, WWE‘s Monday Night Raw.
Starting in January 2025, Netflix will now be the exclusive home of Raw in the U.S., Canada, UK and Latin America. Other territories are to be added over time.
The deal is for 10 years and more than $5 billion, a person familiar with the terms told Deadline. Along with the main Raw program, Netflix will become the home for all WWE shows and specials outside the U.S., including other weekly shows SmackDown and NXT.
It will also stream the company’s roster of live events like WrestleMania, SummerSlam and Royal Rumble and also make WWE documentaries, original series and forthcoming projects available on demand outside the U.S. (Peacock has the domestic rights.) Netflix has been exploring live programming and had even considered a bid for Formula 1 rights before the auto racing circuit renewed with ESPN last year.
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