Bloomberg News was “speculation” and that execs were still mulling a price point for the tier, which will be rolled out to select markets before the end of the year.“We are still in the early days of deciding how to launch a lower-priced, ad-supported tier and no decisions have been made.
So this is all just speculation at this point,” a Netflix rep said.Bloomberg reported Friday that the streaming giant, known for hits like “Stranger Things,” “You” and “Bridgerton,” is looking to price its commercial-supported offering between $7 and $9 to compete with rival Disney.
Disney said earlier this year that its ad-supported tier for Disney+, dubbed Disney+ Basic, will cost $7.99 a month when it launches on Dec.
8. The price of Disney+’s ad-free service will be bumped 38% to $10.99 a month and be known as Disney+ Premium when the basic version launches.Currently, Netflix offers ad-free options that range from $9.99 to $19.99 depending on how many users log in to the same account.
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