Movie lovers have a great reason to go to the movies this weekend. Sunday, August 27, is National Cinema Day, when theatres across North America will celebrate the joys of moviegoing with $4 tickets for every show. READ MORE: ‘Blue Beetle’ Unseats ‘Barbie’ Atop Box Office, Ending Four-Week Reign The event is mounted each year by the Movie Theatre Association of Canada, in partnership with the U.S.-based Cinema Foundation.
Over 3,000 venues will participate in National Cinema Day, with movies showing on over 30,000 screens across both countries. “Following a record-breaking summer for movie-going, National Cinema Day is the perfect way to close out the season.
Theatres nationwide are excited to join forces to welcome Canadians into our theatres to experience a day of fun at the movies with their families and friends,” said Nuria Bronfman, Executive Director, MTAC in a press release. “We are thrilled to celebrate alongside our US colleagues in thanking movie-lovers across the country for their ongoing support of the exhibition industry by inviting them to enjoy the big screen experience.” READ MORE: ‘Barbie’ Is Officially Warner Bros.
Highest-Grossing Film Domestically, Beating ‘The Dark Knight’ In Canada, participating theatre chains include Cineplex, Imagine Cinemas, Magic Lantern Theatres, Landmark Cinemas, Cinémas Ciné Enterprise and many local independent cinemas.
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