MTV Video Music Awards Ratings: Telecast Rises to Just Over 4 Million Viewers
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variety.comJoe Otterson TV Reporter The MTV Video Music Awards saw a jump in viewership over last year’s telecast, according to Nielsen data.
The VMAs nabbed approximately 4.08 million viewers with the original telecast and two encore airings. That is up roughly 8% compared to last year’s show, which pulled in 3.78 million viewers.
The 2024 show represents the VMAs biggest audience in four years. The main telecast was broadcast across 13 Paramount-owned networks — MTV, Comedy Central, Paramount Network, TV Land, CMT, MTV2, LOGO, Pop, Nick/Nick at Nite, VH1, BET, BET Her, Univision, and Unimas.
Per Paramount, the show also pulled in 66.7 million social media interactions, making it the most social interactions ever for a VMAs telecast.
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