Ted Farnsworth New York Hollywood movies film and Ted Farnsworth New York

MoviePass is relaunching — and it wants to track your eyeballs

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nypost.com

led the company to bankruptcy after it bled more than $100 million in a single quarter. Moviepass first hinted at its plans for a relaunch in November, when Spikes bought the company in New York bankruptcy court for a meager $14,000.

He said in court filings that company was testing a “new proposed business model with a sample group of 1,000 customers” in late 2021.

The filings did not provide details of the new business model but did show that Spikes wanted to launch a full-fledged MoviePass comeback in the fall or winter of 2022.

Spikes originally co-founded in 2011 but the service only gained steam in 2017 after it was purchased by Helios and Matheson Analytics, a data analytics firm.

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