Monica Lewinsky Wants You to Vote—And Look Good Doing It

glamour.com:

By has held many roles in the public eye over the past 30 years. Now, as Americans prepare for the consequential 2024 presidential election, she’s taking on a new one: It’s not just not any fashion campaign.

This one’s for a good cause. The writer and activist has partnered with Reformation to launch a new workwear collection—all with the goal of getting voters to the polls.“A powerful outfit alone isn’t going to create a more perfect union, but putting it on and going to the polls is a damn good place to start,” the brand states in a press release, which, fair.The campaign is also a collaboration with Vote.org, which the brand worked with to develop a landing page on its website to make it easy to .

Reformation is also donating all the proceeds from its limited edition “you’ve got the power” to Vote.org’s efforts.In images shot by Zoey Grossman, Lewinsky shows off her modeling prowess in workwear staples like a relaxed blazer, a leather trench, and the aptly named Monica crossbody bag.

And while Lewinsky isn’t your typical campaign model, Reformation’s chief creative officer Lauren Caris Cohan tells Glamour she was exactly who they were looking for to front this effort.“We wanted to do something fresh that evoked an emotional response and helped propel people into motion,” she says. “Once I had the idea of working with Monica, she was the only person we could imagine collaborating with.