Melody Lee Is Redefining Luxury at Mercedes-Benz for a New Generation of Drivers

glamour.com:

Glamour, “One of the best examples we have in our partnership space is with East Side Golf.” The lifestyle golf brand was formed with the mission to make the sport more accessible to a wider and more diverse audience. “It was more than putting the logo on some items of clothing by East Side,” Lee says. “It was to support [HBCU] Morehouse's golf program.

It was our donation of a [Mercedes-Benz] van to their golf team that enabled them to get around better. Putting more equity back into the world is much more important.”A few weeks ago, I had the opportunity to visit Auberge Resort's Blue Sky Lodge in Park City, Utah with Mercedes-Benz.

While the trip started off with an intimate concert from country star and a massage at the spa, my favorite part was getting to test drive Mercedes-Benz's first all-electric G-Wagon, the Electric G 580.

As a Gen-Z from a low-income family, it was my first time driving a Mercedes-Benz and an experience I'll never forget. It also exemplifies Lee's vision for the company: to reach young and diverse audiences through sustainability and technological innovations.For the latest installment of Glamour’s , Lee shares her morning routine as a mom, the best piece of money advice she's ever received, her vision for Mercedes-Benz reaching Gen-Z and multicultural communities as the next consumers, and more.Glamour: To start off, what is your typical morning routine?Melody Lee: I get up around 6:00 AM.