UPDATED, with Mattel statement, 2:27 p.m.: “Mattel was made aware of a misprint on the packaging of the Mattel Wicked collection dolls, primarily sold in the U.S., which intended to direct consumers to the official WickedMovie.com landing page,” the company said in a statement to outlets. “We deeply regret this unfortunate error and are taking immediate action to remedy this.
Parents are advised that the misprinted, incorrect website is not appropriate for children. Consumers who already have the product are advised to discard the product packaging or obscure the link and may contact Mattel Customer Service for further information.” This is why the world needs copy editors.
Due to an unfortunate typo, Mattel’s line of Wicked-themed dolls — in the likeness of stars Cynthia Erivo and Ariana Grande — is NSFW.
According to social media users who first sounded the alarm online, the toys’ boxes feature a webpage link that is supposed to direct consumers to a hub for the film, which is WickedMovie.com.
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