Makeup can have the potential to enhance your natural features, making you look more youthful and alert. Ageing is a natural process, but if you want to take action and try and look younger, having the right makeup and skills can help you achieve this.
With so many different brands and types of cosmetics to choose from, it can be tricky to know a good place to start. But experts say that the right type of lipstick can take years off your age, as well as enhancing your skin tone.
At the same time, the wrong kind can make wrinkles appear more prominent, dry out your lips and make you look older. To help people avoid these lipstick mistakes, the Express reports that YouTuber and makeup artist Ali Andrea has outlined what kinds work on mature women - and what can have more of an ageing effect.
She says that certain shades and finishes of lipstick can "emphasise" how old you look around the mouth, and while it's a personal preference what kind of thing you go for, people worried about looking older should avoid shimmery shades.
Read more on dailyrecord.co.uk