Partner Content The ongoing pandemic has inevitably changed the workings of the global film industry in a variety of ways. Throughout these ups and downs, one thing has yet to waver, and that’s the demand for new content.
The upcoming Hong Kong International Film & TV Market (FilMart) plans on highlighting what’s in store for 2022 and beyond.Similar to film markets around the world, FilMart pivoted again by opting to hold its 2022 event virtually.
According to the Hong Kong Trade Development Council, the previous edition saw over 8,000 participants from 81 countries and regions, along with over 2,600 business matching meetings, a 15% increase from the year prior despite the new virtual setup.
With over 200 million TV viewers — and countless more opting to consume linear content on streaming platforms — mainland China has become one of the most prolific film and television content providers in the world.
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