‘Macy’s 4th Of July Fireworks’ Special Inches Up In Ratings Vs Last Year, Drawing 7.6 Million Viewers For NBC & Peacock
deadline.comLast night’s Macy’s 4th of July Fireworks live special was a success for NBC and Peacock. The special drew 7.6 million viewers across all platforms, making it was the most-watched July 4 special since 2021, according to NBC.
The fireworks specials have been simulcast on Peacock since 2022. An encore presentation aired at 10 pm ET/PT on NBC. Hosted by Grammy-nominated country artist Mickey Guyton and Access Hollywood‘s Zuri Hall and featuring musical performances by Amber Clark, Brandy Clark, Lainey Wilson, Luis Fonsi, Guyton, Tanner Adell and War and Treaty, last night’s viewership was up 2% vs last year’s special, NBC says.
With the Golden Globes moving to CBS, NBC doesn’t have major entertainment specials in the first half of the year. Macy’s 4th of July Fireworks topped the People’s Choice Awards telecast as well as Red Nose Day and specials celebrating Motown and 10 years of Jimmy Fallon at The Tonight Show.
For the first time in over a decade, Macy’s 4th of July Fireworks moved to the west side of Manhattan, launching from barges along the Hudson River.
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