Adult demos slow to embrace cinemas may be even slower this holiday weekend amid a barrage of breathless Omicron headlines — that aren’t all bad.
It spreads fast but seems less virulent than previous strains, and may burn out faster.“I think we might get dinged a little bit,” said one distribution executive.
However, “This not like 2020. We are in a much different world. Then, I felt like I was rightfully terrified.” Execs are hopeful that a nascent specialty uptick in recent months – recovery may be too strong – will only be diverted short term before resuming course. “These doomsday headlines are pretty temporary.
I think January will be very interesting,” said one.Venturing out for the holidays, we have Joel Coen’s acclaimed The Tragedy
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