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Luke Bryan Talks Modeling Underwear and What His Mom Thinks of His New Beer and Hard Seltzer (Exclusive)

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etonline.com

Luke Bryan has some big ventures in the works. The celebrated country crooner and judge is branching out into new projects, and he's turning to those closest to him for a bit of trusted input.ET's Rachel Smith sat down with Bryan in his trailer on the set of a commercial for Two Lane Beer — his new beer and hard seltzer line — and he opened up about co-creating the brand.«The name [Two Lane] is like what you find at the end of the two lane road: a place to go fishing or camping or hang with your buddies,» Bryan said of the inspiration behind the brand's moniker and ethos.Similarly, the commercial he's working on evokes a sense of neighborly Americana, as Bryan explained, «The theme is about your hometown and your hometown heroes and legends.

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