Will Thorne Staff Writer“This Is Us” returned for season 5 on Oct. 27, and also returned to its usual place at the top of the delayed ratings charts.The NBC drama grew its premiere by 86% after seven days of delayed viewing, jumping from a 1.4 rating in Live+Same Day to a 2.6 rating in Live+7.
Not only did that give it the overall win in the 18-49 demographic for that week, but it also made it the largest grower by a 0.5 ratings point.As has been the case for the past couple broadcast seasons, Fox’s “The Masked Singer” was the closest competition, growing its episode that week by 44% to a 2.3 rating. “The Simpsons” ended in third place for the week with a 2.0 rating, closely followed by ABC’s “The Bachelorette” with a 1.9.
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