Khadlaj Perfumes, a heritage brand with 40 years of legacy in the United Arab Emirates, has announced the expansion of its operations into the influencer market following the viral success of its fragrance, Hareem Al Sultan.
The move aims to cement Khadlaj Perfumes as a major player in the global perfume industry, particularly in the USA. Through the years, Khadlaj Perfumes has maintained its commitment to creating high-quality fragrances by sourcing the finest ingredients and employing time-honored perfume-making techniques.
This commitment to excellence has not only endeared the brand to its loyal customers in the UAE, but has also paved the way for its international acclaim. Related: Chloë Grace Moretz On What Happened To THAT Perfume Kim Kardashian Sent Her! Hareem Al Sultan became an overnight sensation when a renowned New Jersey influencer featured its enchanting aroma, sparking widespread acclaim.
This fragrance, characterized by its unique blend and exotic notes, outperformed mainstream brands to become the most viral perfume of 2023.
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