Keren Shahar has been appointed as the new CEO of Keshet International (KI), replacing Alon Shtruzman whose departure after a decade at the company was announced last month.
Shahar, is currently COO and president of distribution at KI, having spent 18 of her 20 years in the entertainment industry at Israeli parent company Keshet Media Group (KMG).
Widely regarded as one of the leading pioneers of the Israeli formats sales market, Shahar first joined KMG in 2004. In 2006, she was appointed Keshet Formats Manager, overseeing the sales of Keshet’s formats abroad.
Two years later in 2008, she took on responsibility for Keshet Broadcasting’s Acquisitions department, licensing formats such as The Money Drop, Make Me A Baby, and MasterChef – which has just finished its 10th successful season on Keshet 12 – for adaptation locally in Israel.
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