Jurassic World Immersive Attraction Unveiled In Bangkok For Q2 2025

deadline.com:

A Jurassic World immersive attraction will open in Bangkok in the second quarter of this year, marking the franchise’s first stand-alone immersive attraction in Southeast Asia.

Costing 1.2 billion Thai baht (approximately $35.7 million), the Jurassic World facility is a collaboration between NBCUniversal’s parks and attractions division Universal Destinations & Experiences, Thailand‘s Asset World Corp (AWC) and Singapore-headquartered immersive experiences firm Neon.

Inspired by the Hollywood movie Jurassic World, the project is named “Jurassic World: The Experience.” “Jurassic World: The Experience” will span 4,000 square metres (around one acre), set to be located in Asiatique The Riverfront, an open-air mall on the banks of the Chao Phraya River.

The project will feature animatronic dinosaurs as well as iconic settings from the well-known film franchise. Elsewhere in Southeast Asia, a Jurassic Park ride exists within Singapore’s Universal Studios theme park. “The company wants to develop this tourist attraction into a new landmark for Bangkok and Thailand,” said Narit Therdsteerasukdi, secretary-general of Thailand’s Board of Investment.