Jen Psaki Debuts MSNBC Program With Heavy Emphasis On Donald Trump, Less So On Joe Biden: “It’s A Hell Of A Week To Launch A New Show”
deadline.comJoe Biden’s first White House press secretary Jen Psaki began her new MSNBC program on Sunday by telling the audience, “It’s a hell of a week of launch a new show.” She was talking about the big news of the weekend: Donald Trump’s potential arrest and his call on his supporters to protest, and that she led with it was to be expected, given MSNBC’s long focus on the alarm of the former president.
Still, with Inside with Jen Psaki, her challenge will be to make a mark and standout moments in a very crowded group of Sunday Beltway programs.
Her left-of-center POV and experience as a communications strategist make her a natural fit for the network’s opinion show audiences, but with this show she is going beyond the role of NBC News pundit to that of cable host, a transition that requires the skills of an interviewer and the ease of an engaging personality.
As all news networks struggle to retain audiences (particularly younger audiences), clearly MSNBC is hoping that Psaki will be poised to transition to larger roles at the network, akin to Nicolle Wallace, now a daytime mainstay.
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