Italy’s Robert Stabile Touts Italy’s Distribution, Locations Promotional Drive at San Sebastian
variety.comAnna Marie de la Fuente Italy’s Roberto Stabile, head of special projects, Directorate General for Cinema and Audiovisual-Ministry of Culture at Cinecittà, breezed through the San Sebastian Film Festival on Tuesday to tout Italy’s drive to amp up the distribution of Italian movies around the world.
In a brief presentation at the city’s Museo de San Telmo, he held forth about the plan to increase the presence of Italian audiovisual content not only in cinemas, but also on streaming platforms, online distribution and television, among others.
Backing Italy’s drive is its newish €1.2 million ($1.27 million) fund, established some years ago by the Italian Ministry of Culture with Cinecittà and the Italian Trade Agency, to boost theatrical distribution of Italian feature films around the world, and which will double to more than €2 million in order to also cover streaming and television.
The goal of the Italian film distribution fund is to push local producers to make more movies that are congenial for play on foreign markets, including through co-productions that allow film producers to share risk.
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