So here’s a question for you: if someone tried to sell you some Maiden Wear, would you think you were buying clothes for maidens or official merchandise from Iron Maiden?
Or would you just be super confused?It would be useful for Iron Maiden if you could be super confused, because they are trying to block a trademark application in the US by a business owner who wants the rights to use the Maiden Wear brand when selling abdominal corsets, shapewear, bras, lingerie and panties.
And the band is seeking to block said trademark application on the grounds that there is a “likelihood of confusion”.It’s an LA resident called Min Yu Chen who is trying to trademark the Maiden Wear brand.
But, in opposing her application, Iron Maiden’s lawyers point out that their clients own the ‘Iron Maiden’ trademark in various categories, including “clothing, namely, t-shirts, tank tops, long sleeve shirts, shorts, jerseys, sweatshirts, sweatpants, pants, jackets, hats, leather wrist bands, scarves and shoes”.And while the Iron Maiden merch store online isn’t currently selling any abdominal corsets, shapewear, bras, lingerie or panties featuring the band’s name, logo or artwork, you can buy yourself some lovely boxer shorts.
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