How trumpet legend Herb Alpert helped the Police, the Carpenters and Janet Jackson ‘Rise’ at A&M Records
nypost.comthe Rolling Stones in the same year with Herb Alpert & the Tijuana Brass’ “Whipped Cream & Other Delights,” the No. 1-selling album of 1966.And six decades later, he recently found himself in the same conversation with Taylor Swift when she tied his long-standing record for having four albums in the Billboard Top 10 at the same time.“I did a little video to congratulate her,” Alpert told The Post. “You know, I don’t listen to her records all the time.
But I like her a lot. I think she’s smart, she’s sensitive, she certainly knows her audience, and she has a point of view. I think she’s great.”Certainly, Alpert knows a thing or a thing or two about recognizing a great artist when he sees one.
As the “A” in A&M Records — which he co-founded in 1962 with Jerry Moss, who passed away in August — he was instrumental in launching the colossal careers of Cat Stevens, the Carpenters, Carole King, the Police, Janet Jackson and more.
And he also hit No. 1 himself both as a singer-trumpeter (1968’s “This Guy’s in Love with You”) and as a straight-up instrumentalist (1979’s “Rise”).
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