EXCLUSIVE: Content creators posing as mastermind thieves: That’s the concept behind Banijay Entertainment’s latest format acquisition.
The Infiltrators is a gameshow in which contestants seek to infiltrate an eccentric billionaire’s home and navigate its complex security system through a series a weird and wild challenges.
The series first launched on Channel 4 social media network Channel 4.0. “Mystery gameplay remains hot,” said Banijay Entertainment Head of Acquisitions Helen Greatorex. “It started when we all started doing escape rooms years ago, and it has become a way of life to people who want different game play, and that moved into entertainment and television.
We are always looking for what’s going to happen next, but for now we know there is still an appetite for the mystery genre and it doesn’t seem to be changing.” Banijay has acquired the format rights from Cowshed Studios, the production arm of creative agency Cowshed Collective.
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