‘Got Talent,‘ ’Idols’ & ’X Factor’ Set For AI-Dubbed Arabic YouTube Channel
deadline.comEXCLUSIVE: Fremantle is taking its biggest entertainment shows to the Arab world. The producer has struck a two-year partnership with UK artificial intelligence start-up Papercup that will see the UK and U.S.
versions of Idols, Got Talent and The X Factor offered to Arabic audiences through YouTube channel Talent World (known locally as عالم المواهب.) Papercup will localize hundreds of hours of Fremantle content into Arabic using its AI technology.
This will automatically translate and dub the shows with “expressive synthetic voices.” Fremantle sees the deal as providing potentially millions of new viewers for the content “without the costs and barriers associated with traditional studio dubbing.” Fremantle and Papercut already partner on a Spanish YouTube channel in collaboration with Papercup.
This localized hours of content of Got Talent from around the world as Los Mejores Talentos En Español (The Best of Got Talent Spain).
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