French TV Shows ‘Sambre,’ ‘Bardot,’ ‘Marie-Antoinette’ Are Top Non-English Language Exports in 2024
variety.comBen Croll Supported in no small part by European sales, France emerged as the third largest audiovisual producer for the international TV market last year, claiming a 7.3% market share and standing behind the U.S. (with a 65.9% share) and the U.K. (with 9.9%) as the leading exporter of non-English language content.
Per a study published on Monday ahead of the Unifrance Rendez-Vous in Paris, 73% of first-runs of foreign works on international TV channels came from France.
In terms of buyers, the Czech Republic, Spain, Poland, Italy and Germany accounted for just below 40% of all first-broadcast sales, with films and one-shots accounting for 80.9% of all broadcasts; both Spain and the Czech Republic proved particularly reliable, with offering Gallic fare the most broadcast hours while the Czechs took more programing than anyone else.
Overall, nearly 300 French productions were scheduled on free-to-air primetime channels in 2024, with scripted crime offerings proving more durable than ever.
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