Fox’s Tubi Taps Former Vimeo CEO Anjali Sud as Chief Executive Officer

variety.com:

Todd Spangler NY Digital Editor Anjali Sud is taking over as CEO of Tubi, Fox Corp.’s free, ad-supported streaming TV service, after she stepped down as chief exec of video-hosting platform Vimeo.

Sud will officially start as Tubi’s CEO on Sept. 1, 2023, succeeding founder Farhad Massoudi. Sud reports to Paul Cheesbrough, CEO of Tubi Media Group, which Fox formed this spring to house its digital businesses including Tubi (acquired in 2020) and Blockchain Creative Labs.

Sud spent nine years at New York-based Vimeo, originally serving as VP of global marketing before assuming oversight of the creator business unit and getting promoted to CEO in 2017.

Under Sud, Vimeo has undertaken employee layoffs and made other cost-cutting moves to improve its financial profile. “Anjali is a highly accomplished executive in the technology and media industry with a passion and track record for strategic disruption and authentic leadership,” Cheesbrough said in announcing her hire. “As Tubi continues to scale and solidify its momentum as the most watched free TV and movie streaming service in the U.S., she is the perfect candidate to lead Tubi into a new era of creativity, growth and market leadership.” Prior to Vimeo, Sud spent four years with Amazon in various business development, merchandising and marketing positions and before that worked at Time Warner as an associate on its M&A team.