K.J. Yossman Former Warner Bros. Discovery EMEA boss Priya Dogra has joined Comcast-owned Sky in the newly-created role of chief advertising and new revenue officer.
At Sky, Dogra will report to Sky’s chief business officer Nick Herm and will sit on Sky’s executive management committee. She will work closely with rett Aumuller, managing director of Sky Media on growing the advertising sales division, developing non subscription revenue streams and building long-term relationships with Sky’s partners.
Dogra, who was with WBD for 14 years, exited the company last summer, just a year after the merger of Discovery and WarnerMedia.
She had previously held a similarly senior role at WarnerMedia, which also covered Asia (excluding China). Following her departure, EMEA leadership were told to report directly to Gerhard Zeiler, Warner Bros.
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