Former Luxbox Co-Head Hédi Zardi Talks First Year As Head Of Marrakech’s Atlas Workshops, MENA’s Embrace Of Genre & Introducing Equity Finance
deadline.comThe Marrakech Film Festival’s sixth Atlas Workshops kicks off today under the fresh curation of former indie film sales agent and publicist Hédi Zardi.
Running November 27 to 30 in a rambling riad on the outskirts of Marrakech, the project and talent incubator is showcasing 25 projects hailing from MENA and Africa, 16 in development and another nine in production or post-production.
Zardi is best known on the market and festival circuit as the former co-founding head of Paris-based sales banner Luxbox, which he created in 2015 with Fiorella Moretti who continues to run the company.
Together, the pair launched a raft of buzzy festival titles on the market, brokering deals to Ava DuVernay‘s ARRAY for Isabel Sandoval’s trans migrant drama Lingua Franca, Oscilloscope Laboratories for Costa Rican Oscar entry Clara Sola by Nathalie Alvarez Mesen, and KimStim for Suzanne Lindon’s coming-of-age debut feature Spring Blossom.
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