Five times Maura Higgins gave us a lesson on the ‘clean girl aesthetic’ trend

ok.co.uk:

While makeup trends were once set by celebrity red carpet appearances and fashion weeks around the world, these days we’d argue that TikTok is just as responsible – if not more so – for setting the beauty agenda.Take the clean makeup look, which if you’re on BeautyTok you’ll know has dominated the “for you” page for the past few months.

Case in point: at the time of writing, the “clean makeup” hashtag has racked up more than 130 million views on the app.The clean look is characterised by slicked back hair, a brushed up brow and minimal-looking face makeup – similar to Hailey Bieber, Zendaya and Bella Hadid’s signature looks.

But a little closer to home it’s former Love Island contestant, model and presenter Maura Higgins who has really nailed the trend.

Let’s take a look at five times she gave us a serious lesson on the clean look… The Brit Awards 2022 Most recently, Maura opted for the slicked-back hair and clean makeup look for the 2022 Brit Awards.