“Everyone Wanted To Keep This Brand Alive”: Boss Of Israeli Streamer Izzy Talks Coming Aboard The ‘Shtisel’ Prequel & 2025 Expansion Plans
deadline.comEXCLUSIVE: Fans of Israeli TV were handed an early Chanukah gift on Wednesday when broadcaster Yes and Fremantle revealed they had cooked up a prequel to hit drama series .
Just as crucial a cog in the Kugel machine is Izzy, an Israeli streaming platform that has taken rights to the prequel and will air the show from early next year outside of Israel. “Everyone wanted to keep this brand alive,” said Nati Dinnar, an Israeli TV vet who founded Izzy in 2020 and has since landed global rights to both Kugel and Shtisel.
Kugel has already launched locally on Yes and yet the majority of its global fanbase and industry only learned of its existence 48 hours ago.
Set several years earlier than Shtisel, Kugel moves to Antwerp, Belgium, where Shulem Shtisel’s brother Nuchem and his daughter Libi are making their way in life, with plenty bumps along the way.
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