UPDATED, with final numbers: Donald Trump drew fewer viewers to his second inauguration than to his first, as well as to Joe Biden’s four years ago.
According to Nielsen, the inauguration drew 24.59 million viewers, compared to 33.76 million for Biden’s 2021 inauguration and 30.64 million for Trump’s first in 2021.
The figures are across 15 networks and are an average from the 10:30 a.m. ET to 7 p.m. ET time frame. Viewership peaked in the 12:15 quarter hour, as Trump was giving his inaugural address.
According to Nielsen, 17.4 million viewers were 55 and above, 4.67 million were 35-54 and 1.43 million were 18.34. During the Trump swearing in ceremony and inaugural address, about 27.12 million viewers during the noon to 12:45 p.m.
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