For the latest Coronation Street news and spoilers - sign up here The 'nation's most iconic pub' - the Rovers Return - is set to go up for sale as part of an upcoming storyline.
Johnny will put the pub on the market this summer after realising his marriage to Jenny is over - and a well-known estate agent is tasked with the job of the sale.
To bring the story to life, the ITV soap has partnered with Purplebricks for a short-term product placement. It'll be the first of its kind for a partnership to be linked to the plotline, as their signage will appear on screen.
Iain MacLeod, Coronation Street series producer, says viewers seeing a real sign outside the pub will make the story 'relatable'.
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