Coleen Rooney 'set for huge TV deal' with ITV after I'm A Celeb appearance

ok.co.uk:

Coleen Rooney is reportedly in line for a massive TV deal with ITV.The WAG, who's currently braving the jungle in I'm A Celebrity...

Get Me Out Of Here! has caught the attention of ITV chiefs who are eager to snap her up post-jungle life. An insider spilled to The Sun's TV Biz: "Coleen already brings with her the Midas touch when it comes to endorsing the kinds of products which ITV’s advertisers sell. " They added that Coleen's Instagram, with over a million followers, is a goldmine as fans "scan her pictures and observe everything she wears and buys." And it seems Coleen could be the new Holly Willoughby, with the source noting: "The more glamorous Love Islanders and some soap stars also have large online followings and hugely influence what social media users spend their money on." They continued: "But Coleen has the girl-next-door charm of someone like Holly to connect with millions of ordinary shoppers in a way that few other stars do." However, ITV bosses are keeping an eye on how the 38 year old WAG fares in the jungle and the public's reaction, as "There are vast sums of money at stake with the deals for the new batch of ITV shows which they are considering her up for.".