Cineverse’s Matchpoint Sets Streaming Pact With American-Asian Media Platform JoySauce (EXCLUSIVE)

variety.com:

Jennifer Maas TV Business Writer Entertainment studio Cineverse has set a new deal between its streaming licensing service Matchpoint and American-Asian media company JoySauce, which streams “Kim’s Convenience,” “Mixed Six” and “Jimmy O.

Yang: Good Deal,” among other titles. As part of the pact, Matchpoint will license, monetize and distribute JoySauce’s full library of original dramatic shows, reality series and more, as well as with third-party content for which JoySauce holds streaming rights.

Matchpoint will also handle licensing JoySauce content to other streaming platforms. The partnership will expand later in 2025 with Cineverse teaming with JoySauce to launch a standalone streaming service, including a branded JoySauce subscription video-on-demand (SVOD) app and later a free, ad-supported streaming television (FAST) channel targeting both the AAPI community and all viewers interested in content showcasing the American Asian experience.

Cineverse will distribute these on all devices and offer access to other streaming platforms. “Cineverse is the proven expert we need to make our streaming goals a reality,” Joy Sauce founder Jonathan Ng Sposato said. “As a one-stop shop for licensing, tech and advertising, Matchpoint allows us to focus on creating the content that we want to bring to our audience, and fill a void that currently exists for premium American Asian streaming programming.