Rebecca Rubin Film and Media ReporterChanning Tatum is taking “Step Up” on the road.Tatum’s production company Free Association is launching a new division called FA Live, which will focus on creating, producing and distributing live entertainment.
The first project will be a high-concept dance show inspired by “Step Up,” the hit dance franchise that spawned five feature films and a TV series.Similar to the interconnected style of movies, reality TV and live entertainment that Tatum and crew built around “Magic Mike,” FA Live will seek to extend big and small stories and experiences through their in-person events.Tatum and Reid Carolin, who recently co-directed the surprise box office winner “Dog,” will serve as chief creative officers.
Free Association principal Peter Kiernan will lead FA Live as CEO. Vincent Marini, who is current “Magic Mike Live” worldwide executive producer, has been tapped as COO and president of production. “Magic Mike” franchise choreographers Alison Faulk and Luke Broadlick will serve as directors of dance, and live industry veteran Don Gilmore will serve as head of physical production.
Targeting a mid-2023 debut, the new family-friendly “Step Up” dance show will be set up in an immersive, custom-built venue.
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