Chocolate fans have been left gobsmacked after uncovering the 'hidden meaning' in the Celebrations logo, stirring up quite the conversation online.
Mars Incorporated, who introduced Celebrations chocolates back in 1997, feature an assortment of popular confections such as Bounty, Maltesers, Mars, Galaxy Caramel, Twix, Milky Way, Snickers, and Galaxy within their tubs.
Prompted by Christmas purchases, fans have now spotted that each letter in the Celebrations logo seems to be drawn from the logos of the chocolates within the mix.
Revealing the keen observation on Reddit, one user expressed astonishment: "All the letters in the Celebrations logo are taken from the logos of its constituent chocolates.
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