No doubt about: The big guns of Broadway‘s spring season are arriving fast and furious, and boosting box office figures from receipts to ticket prices.
Another newcomer – Good Night, And Good Luck, starring George Clooney, last week became the latest member of the $2 Million Club with just five previews and just weeks after Othello, starring Denzel Washington and Jake Gyllenhaal, began regularly hitting the rarefied $2 million in weekly receipts.
Also last week Glengarry Glen Ross, headed by Kieran Culkin, Bob Odenkirk and Bill Burr, came very close to the $2M mark with $1,907,467, a house record at the Palace Theatre – and that’s just for seven preview performances; the full eight-performance schedule should push it over the edge. (Opening night is March 31.) Meanwhile, The Picture of Dorian Gray, starring Succession‘s Sarah Snookin all the roles, pulled in $848,904 for its first six, sold-out previews at the Music Box Theatre. (Opening night is March 27).
The previewing Smash, based on the cult hit TV show of the same name, raked in $715,631 for five previews, with the Imperial Theatre at 95% of capacity. (Opening night is April 10.) Other previewing productions made fine box office showings, if more earthbound than the starry mega-grossers. Buena Vista Social Club, in previews at the Schoenfeld, took in $795,812, filling 99.6% of seats. (Opening night is March 19.) Operation Mincemeat, the London hit on a seemingly similar path in New York, filled all seats at the Golden, and grossed $735,450 despite heavy press comps. (Opening night is March 20.) And Boop!
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