Blake Lively Hires Expert From Gwyneth Paltrow Ski Trial for Betty Buzz Ad
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A new ad campaign for Blake Lively’s non-alcoholic mixers company Betty Buzz stars an unexpected expert to attest to its unparalleled “fizziness”: biomechanical engineer, Dr.
Irving Scher, who made a name for himself as a witness in Gwyneth Paltrow’s ski incident trial last month. In the 40-second video, released Tuesday, Dr.
Scher spoofs on the physics-backed arguments he made in court in favor of Paltrow, this time using his biomechanical engineering background to explain the science of carbonation and prove that Betty Buzz is “probably” the most bubbly sparkling beverage in the world. “When you look at a person drinking Betty Buzz Meyer Lemon soda, they have a smile on their face and they think ‘Wow, so bubbly,’ while another person drinks Sparkling Grapefruit and says, ‘Mmm, Betty Buzz tastes great,” Dr.
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