BBC Studios Buys Into ‘TOWIE’ Exec Sarah Tyekiff’s Indie Mettlemouse
deadline.comBBC Studios has taken 25% of The Only Way is Essex and Geordie Shore exec Sarah Tyekiff’s new indie, Mettlemouse Entertainment.
Tyekiff recently exited TOWIE producer Lime Pictures, where she ran the UK and U.S. slates, and has now re-emerged with Mettlemouse.
Former Youngest Media Chief Creative Officer Shaun Parry is joining her as Creative Director. For the BBC’s production and commercial arm, the investment is the latest in an aggressive series of moves that includes buying Swedish producer STV, taking stakes in the likes of Simon Shalgosky’s Rebel Rebel Pictures and Small Axe producer Turbine Studios and assuming full control of Voltage TV.
The investment gives BBC Studios a first look at global distribution and format rights from Mettlemouse’s slate. “With BBC Studios’ track record of managing international hits they’re the perfect fit to supercharge our new adventure both here in the UK and globally,” said Tyekiff.
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