Top International execs from ZDF Studios, Fremantle, All3Media and Banijay have said the potential U.S. writers strike and changing market economics can create opportunities to strike new business.
As Banijay Rights CEO Cathy Payne put it, likening the challenging of leaving previous market conditions behind to bouncing back after being dumped: “When one door closes, another one opens.” She was talking during a Series Mania panel on windowing and content financing this afternoon in France.
International distribution companies are already wrestling with myriad content financing issues as the U.S. market corrects after streamers’ spending momentum slows.
All eyes are now turning to the discussions between the WGA and AMPTP, and one potential upshot if a strike kicks off will likely be more international business for U.S.
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