Asda slashes price of more than 2,500 items in major January price drop - list of top picks

dailyrecord.co.uk:

Asda has kicked off the New Year by announcing its latest price-drop campaign that will save shoppers money on thousands of household staples.

January is already a difficult month for many, coming off the back of the expensive Christmas season. With inflation rates still set to pose an issue on some of our wages in 2025, doing the weekly shop might be a concern.

Which is why Asda has started the month off with its Big January Price Drop initiative. The campaign kicked off yesterday, January 1, and it will see over 2,500 popular groceries and household essentials reduced by an average 26 per cent.

Available to shop online and in store, the supermarket giant has said its money-saving scheme will reduce products shopper buy week in, week out, with cuts being made throughout the rest of January.Helping to ease the financial burden of the post-festive season, staples such as cheese, fish fingers, chicken fillets, beef mince, and cleaning items have been dropped in price.