by way of AI “content creators."Solely digital renderings and not real people, AI-generated influencers have become influencers, brand ambassadors, and digital creators, amassing thousands of dollars in revenue through subscription-based content.
Apparently, the next natural step was an AI .Yes, really: Creator platform Fanvue, whose userbase includes both real creators and AI ones, announced the Fanvue World AI Creator Awards (WAICAs), the world’s first ever for AI-generated influencers.
According to the brand, they've “seen exponential growth in AI-generated creators joining its platform since the end of 2023,” with “digital superstars” garnering millions of followers on their platform, Instagram, and elsewhere.It’s true: Digital “models” Emily Pellegrini and Aitana Lopez, who are AI and not real people, have a combined 591 million followers on Instagram, real-life brand deals, and thousands of loyal subscribers who pay for exclusive content.
According to FanVue, Lopez earns over $10,000 monthly, and she's far from the only one: Fanvue’s Instagram comments are inundated with thousands of fellow AI-generated content creators promoting access to their private pages for a price.Remarkably, it's paying off.
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