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ABC Locks Up Tuesday Ratings Win With Procedural Midseason Premieres In 7-Day Delayed Viewing

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deadline.com

EXCLUSIVE: ABC is locking up a ratings win with its Tuesday primetime lineup. The network’s procedurals The Rookie and The Rookie: Feds made their midseason returns last week with a two-part crossover event, followed by the premiere of a new crime drama, Will Trent.

According to live + seven-day Nielsen data, the network averaged a 0.8 rating among the advertiser-targeted 18-49 demographic for the Tuesday primetime lineup.

That’s No. 1 among the broadcast networks, topping runner-up CBS with its 3-hour drama block by 14%. Excluding sports, ABC managed its most-watched Tuesday since November 2020 with 6.6M viewers after the seven-day window.

It’s also the highest-rated Tuesday for the network since September 2020. The Rookie, which returned on a new night, picked up nearly 3M viewers in L+7, soaring to 7.3M total viewers — the biggest audience this season and its largest since May 2022.

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