A3 Artists Agency Promotes Four, Moves Adam Loria and Samantha Schmidt To Senior Agents

deadline.com:

EXCLUSIVE: Talent and Literary focused A3 Artists Agency has promoted four employees. Adam Loria and Samantha Schmidt rise from agents to senior agents, and Stephanie Nolan and Sydnie Rowland were upped from coordinators to agents within the Alternative Programming, Digital Media, Licensing & Branding division.

Their new roles are effective immediately. All four have are part of a division which has grown from just two people in 2014 and now boasts 50 team members, representing over 300 creators Each will primarily focus on digital creators and the monetization of the talents’ platforms, as well as the expansion of their businesses off-platform and into traditional entertainment.

Adam Loria has been with the agency since 2017, initially serving as an assistant before making the leap to agent in 2020. Loria’s clients include Lance Bass, Rod Thill, Hunter Woodall, Tara Davis-Woodall and others, for whom he manages brand partnership deals and crossover to traditional media.

Additionally, as senior agent, Loria will continue to oversee A3’s podcast initiative. He is based in Los Angeles. Samantha Schmidt began in the Commercial division before transitioning to the Digital team in 2018.