YouTube TV Will Offer a Max-NFL Sunday Ticket Bundle in Deal With Warner Bros. Discovery
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variety.comTodd Spangler NY Digital Editor Max is getting into the NFL Sunday Ticket huddle. Google’s YouTube TV will offer a special bundle combining Warner Bros.
Discovery’s Max with the NFL Sunday Ticket out-of-market football package, Alphabet and Google chief business officer Philipp Schindler told analysts on the internet company’s Q2 earnings call.
Google inked an exclusive, seven-year deal with the NFL to sell the Sunday Ticket package via YouTube TV and YouTube Primetime Channels, starting with the 2023 season.
Now, Max has signed on as a Sunday Ticket partner, part of an expanded deal with WBD that encompassed Google TV’s teaming up for the launch of Max (formerly HBO Max), according to Schindler.
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