‘Yellowstone’: Season 5 Trailer Shatters Streaming Records; More Than 14 Million Watch John Dutton Swear In As Governor
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deadline.comEXCLUSIVE: When a network starts releasing the statistics on views for a trailer, then you know anticipation for a show is pretty freaking big.
That’s what the Paramount Network experienced with the release of the season 5 teaser for Yellowstone, which begins with John Dutton (Kevin Costner) swearing in as Montana’s governor.
Watch it above. Paramount reports the trailer shattered records with 14.4 million views and 1.7 million engagements within the first 24 hours of its Sept.
29 release. That’s three times as many organic views and six times more organic engagements versus the trailer for Season 4.
Read more on deadline.com
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