Women-Owned Brands: 100 Things to Buy Now
glamour.com, women-owned or not, we’d do so with a fully informed point of view. We’d have a complete understanding of companies and their values, where each thing is made and by whom, and anything else that would make us feel okay about spending our money.
Furthermore, companies and would always be transparent about the cost of production and supply-chain details would be crystal clear.
The actual world is, obviously, imperfect, as are most of us. The idea of shopping with a conscience 100% of the time is almost laughable in its idealism: We’re busy, we need something immediately, , we really like that was just served to us via an Instagram ad or .At Glamour we talk a lot about the emotional incongruity that comes with genuinely loving to shop but doing so frequently and without intention, something I’m profoundly guilty of. (I recently bought a pair of black cropped pants from a fast-fashion giant, shoved them in my closet, and bought them again a few weeks later, forgetting I already owned them.
I know.)At our core we’re a brand that celebrates , , , and , and frequently explores how those arenas intersect to represent the changing needs and wants of women.
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