Matt Donnelly Senior Film WriterBrian Kelly, the man behind the travel website The Points Guy, has signed with WME for representation.Considered the leading voice loyalty programs, points, miles, credit cards and travel, Kelly has been a quiet but formidable voice in the sector since founding his website in 2010.
He currently reaches more than 11 million unique monthly viewers around the world.The Endeavor-owned agency is specifically looking at expanding the Points Guys business across television, podcasts, branding, and books.
Kelly’s site was sold in 2012 to Bankrate, and later acquired by Red Ventures in 2017. He has remained with the company in charge of brand oversight, bringing the content to new platforms.
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