The Sundance Film Festival returns in-person beginning Thursday after being sidelined by Covid for two editions, and three years of struggle to climb out of an abyss.
The indies have emerged from a time warp into a strange new place, one that’s still evolving. Deals are expected to bubble slowly this edition with a few potential eruptions; don’t be surprised if a number of deals get announced after the festival.
Overall, buyers are circumspect, with spending constraints and product in the pipeline already. And much of the Sundance mystique lies in the search for hidden gems layered around marquee titles.
Among the Park City Main Street community on opening day, it felt like a tamer environment than previous Sundances. By this point in time, the street is typically decked out with festival banners galore, movie posters splashed near crosswalks and storefronts tricked out as sponsored lounges.
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