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Warner Bros. Entertainment Inc. (commonly known as Warner Bros. and abbreviated as WB), is an American diversified multinational mass media and entertainment conglomerate headquartered at the Warner Bros. Studios complex in Burbank, California, and a division of AT&T's WarnerMedia. Founded in 1923 by brothers Harry, Albert, Sam, and Jack Warner, the company established itself as a leader in the American film industry before diversifying into animation, television, and video games, and is one of the "Big Five" major American film studios, as well as a member of the Motion Picture Association (MPA).
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Why Wall Street Fell Out of Love With Netflix and Other Media Companies

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variety.com

Netflix to Warner Bros. Discovery scrambling to revise their pitch to shareholders. After spending tens of billions of dollars to ramp up programming for subscription-based streamers, media giants have discovered that the growth potential of the venture may be reaching its end.

Consumers purchase only two, maybe three, of these services, and it’s getting harder for certain subscription companies to convince people to sign up for what they’re streaming.

At the same time, customers are cutting the cable cord at a faster rate and imperiling a once lucrative revenue source for media conglomerates.

Investors have taken note, causing shares of Disney, Netflix, Warner Bros. Discovery and others to get pummeled in a sector-wide sell-off. “These companies can’t keep spending the way they have,” says Hal Vogel, a veteran media analyst. “Streaming may be growing, but it’s not profitable.

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